TRANSFORM YOUR MEETING CULTURE
Flowtrace doesn't just tell you what's wrong. It helps you fix it.
Reduce meeting overload, uncover meeting organizer blind spots, and transform how your teams meet — with real-time calendar analytics, automated nudges, and enforceable policies.
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Meetings Are Out of Control
Too many recurring meetings without clear agendas. Hours lost to calendar chaos and double bookings. Teams burning out in meetings without time to do their work.
Sounds familiar? Flowtrace surfaces the associated costs — and helps you change them.
Calendars
Connect Outlook or Google calendars to analyze and track 45+ searchable, trending metrics and histograms.
Video Calls
Enrich your calendars with Teams, Meets and Zoom metadata to form complete understanding.
Meeting costs
Calendar extensions show the cost directly in your end user calendar to raise the awareness of the meeting investment
Validation rules
Corporate meeting policy configured directly to your end user calendars reminding what matters
Go Beyond Analytics — Drive Real Behavior Change
Most tools stop at calendar insights. Flowtrace goes further:
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Meeting Insight
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Suggested Actions
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Expected Impact
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- "40% of recurring meetings lack agendas."
- "Your meetings start 3 minutes late on average."
- "15% of meetings are scheduled for 90 minutes of longer."

- Auto-nudge users to add an agenda to meeting before sending an invite.
- Enforce time rules, including automatic shortening of meetings to break the back-to-back meeting culture.
- Configure cost alerts for meetings with long durations and large audiences.

- Most recurring meetings outline the purpose of the meeting
- Meetings start on time more than being late
- Significant reduction of long running large meetings
OVER A MILLION MEETING ANALYSED EVERY MONTH
"Flowtrace is a very good product. We learned our lessons and focus on doing our homework, that is implementing a better meeting culture across the organization. Petri's individual support, diligence and guidance is just amazing!"

"Flowtrace helps us get work done faster, and our teams thrive in a more collaborative way of working."

"With Flowtrace, we gained a deeper understanding of our meeting culture, which we in turn used to train our staff better. It's been an important part of our quest for more deep work, more focus, and less meeting distraction."

“We needed a way to show our senior leadership team that marketing was producing results, and that’s hard when your metrics are scattered. This dashboard saved the day.”

See the Difference for Yourself
Try Flowtrace for free and start transforming your meeting culture today.